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The Best Private Label Manufacturers for Skin, Bath, Hair and Cosmetic Products

Private label manufacturers make all of your favorite skin, hair, bath and cosmetic products.
They’re also the secret to unlocking a high margin e-commerce business.

Here’s a list of the best.

First— where’s the alpha? Anyone with the gumption and funds can kick off a product in skincare and cosmetics, but to stand out you need:

  • Audience
  • Niche
  • Connections
  • Speed to trend

Speed to trend is the biggest advantage.  Matcha, collagen, CBD, charcoal, mushrooms, adaptogens… If you’re early in the wave of incorporating something new in your products, and savvy with search, paid media or Tik Tok, you can make a super successful lean business
80%+ of products you see online or in department stores are made by the same 10 or so factories that private label: basically factories taking popular bases of things like makeup, soaps or shampoos, ad working with clients to make it just a little bit custom.

This used to be just changing an essential oil blend and trying new packaging. Today it can mean incorporating all kinds of experimental new products and fancy custom formulations. 
The supplements world functions the same way…

Here’s a run down on partner brand options:

YG Labs: An established partner for building an entire brand.
Voyant Beauty: A great solution  for private label hair care.
Mana: Not just a white labeller, but also a brand accelerator that specializes in fast projects for emerging brands. 
Radical Cosmetics: Cosmetics focused, with an emphasis on health conscious and clean beauty products.
Essential Wholesale: A versatile provider, lots of products with custom formulations and modifiable stock.
Smith & Vandiver: Best for skincare and bath with mass production.
Englewood Lab: A high end formulator that’s built for scale – dedicated regulatory compliance and QC teams help their partners go global
Mansfied King: Known for  high end personal care formulations, and offers dedicated multi-cultural options

Hope you find this useful!