The key differentiator between a high-end good and a value counterpart is the quality. This narrows down to:
material (how long it lasts, how good it feels)
construction (how well its stitched, printed etc)
To achieve a real luxury brand, quality is just one cornerstone, you also need
The last one is the hardest, because you need to execute all the others for extended periods to achieve a true luxury regard for your product.
Differences between high-end brands
There are 3 types of high-end brands:
Performance – A brand whose emphasis is on quality first and foremost
Designer – A brand whose aesthetics and function differentiate if from the standard
Luxury – Quality and aesthetics with high desirability and consistent performance over time
Best locations for luxury goods producers
Major fashion houses were housed out of Italy forever, but due to changes in global positioning and various other factors, Portugal now produces a large amount of luxury goods. And they’re the perfect place to go if you want true luxury quality at a reasonable price.
Here are 4 premium factory options in Portugal to get you started: