Living Brand Guides

Brands today are dynamic entities that are constantly evolving and adapting to the changing market landscape. Team’s execute increasingly complex deliverables between internal team, web, social, influencers and external collaborations In today’s design world, it is essential for brand standards to be flexible and easily accessible.

Brand guides should no longer be fixed documents that remain unchanged for long periods of time. Instead, they should be available online and regularly updated to reflect the latest trends and design practices.Moreover, the digital landscape has brought about a growing need for nuanced online applications to help support design team needs.


Brand guides in pdf dont make sense for most teams whose visual needs and identity are constantly evolving. presents an excellent platform for brand standards to be stored and shared. #brandingtips #branddesign #graphicdesigner This post is in partnership with Corebook.

♬ original sound – Oren John

One tool that addresses the needs of brand and design teams is CorebookCorebook is an online brand guidelines platform for branding teams. By using Corebook, brands can eliminate the need for cumbersome files like v7-final_final.pdf, and instead, brand guidelines and assets can be presented in a web format that allows for more interactive and engaging experiences. This includes video examples, stickers, and connecting to content directly in popular design tools such as Miro, Figma, and Adobe.

Corebook also provides user-friendly and editable templates, making it easier for creative professionals to maintain brand consistency and facilitate a smooth workflow. With Corebook, there is no longer a reliance on cumbersome zip files and static PDFs. Instead, team members have the ability to easily update and share brand assets, ensuring that everyone is working with the most up-to-date materials.

Whether you are a creative professional working with clients or a brand seeking a modern workflow for efficiency and scalability, Corebook empowers you to take control of your brand’s standards. With its flexible and user-friendly features, Corebook is the ideal solution for those looking to streamline their brand management process and stay ahead in today’s dynamic market.

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